When Aura approached me to design their internal sales brochure, I eagerly embraced the opportunity, as editorial design is both a strength and a passion of mine. The company required a clear and cohesive design that adhered to their brand guidelines, recognizing that this brochure would serve as a crucial tool for their sales team in closing deals.
Throughout the project, I prioritized strong communication and collaboration with the Aura team to ensure that the final design aligned with their objectives and effectively supported the sales team’s efforts. This approach allowed us to create a polished and functional asset that struck the ideal balance between brand consistency and usability.
Seeing the brochure become an integral part of Aura's sales process was incredibly rewarding. It was gratifying to know that my work contributed to their success and facilitated meaningful interactions with potential clients. This project not only showcased my design skills but also reinforced the importance of effective communication and teamwork in achieving a shared vision.
